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Mobile Entertainment Forum (MEF) Elects New Americas Executive Board
April 04, 2005;
Leading mobile entertainment companies shape the development of mobile entertainment and revenue in the Americas

The Mobile Entertainment Forum (MEF), the mobile industry’s leading trade group elected their new executive board of its Americas chapter at the CTIA convention in New Orleans this past March. The new board represents key players and thought leaders in the mobile entertainment industry drawn from the areas of content, services and technology. The board now fields major media companies, aggregators, operators and conditional access syndication companies with the overall mission to drive and accelerate the mobile entertainment industry’s rapid growth and adoption in the Americas. The MEF-Americas Board is as follows:

Ralph Simon – MEF-Americas Chair – Strategic Advisor, Entriq Inc.
Carolynne Schloeder – MEF-Americas Co Vice Chair, President, Moderati (formerly Faith West Inc.)
Ted Cohen – MEF Americas Co Vice Chair – Senior Vice President, Digital Development & Distribution, EMI Recorded Music
Bryan Biniak – Senior Vice President & General Manager, American Greetings Mobile
Michael Boyd – Director of Business Development, Qualcomm
Kevin Gage – Vice President, Strategic Technology & New Media, Warner Music Group
Eric Harber – Vice President, Corporate & Business Development, Qpass Inc.

"MEF-Americas has two key objectives: To develop stakeholders' interests ensuring that all members of the mobile entertainment value chain can grow their revenues and businesses, and also to lead the mobile entertainment industry in the adoption of responsible industry practices and accelerated commercial growth," says Ralph Simon, MEF- Americas Chair.

According to Patrick Parodi, MEF Chair and SVP Sales and Marketing World Wide PacketVideo Network Solutions, (an Alcatel Subsidiary): “The MEF has become the legitimate voice for mobile entertainment and has been at the forefront of vital issues tied to the healthy growth of the Mobile Entertainment industry. This included launching the first ever official ring tone chart, establishing an industry-wide Code of Conduct for mobile subscription services and representing the industry view on the MPEG LA licensing proposal – a highly controversial issue for media companies, operators and handset makers alike.”

According to Carolynne Schloeder, MEF-Americas Co Vice Chair and President of leading aggregator, Moderati: “Our industry is at an exciting growth stage with wide market acceptance and fast-paced technology advances changing the industry dynamics and affecting all stakeholders in the mobile business virtually every day. The MEF is the only forum to specifically address issues in mobile entertainment, its revenue generation and copyright use.”

The MEF Americas secretariat is based in Los Angeles.

About the Mobile Entertainment Forum

The MEF is a global trade association representing all participants in the mobile entertainment value chain interested in driving the industry's evolution and commercial potential through collaboration, consultation and promotional activities. The MEF is committed to reducing the barriers to entry into the innovative mobile entertainment market, thereby encouraging entry by new businesses and increasing competition and growth to the benefit of all industry players and consumers. The MEF’s main goals are to promote the development of the mobile entertainment industry; build awareness for the industry and facilitate the development of commercial standards and best practices for mobile entertainment. For more information, please visit:

www.m-e-f.org

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